AZIR KHOBOR, GUWAHATI, 28 JUNE, 2022: The new BFF in the sun with the new POPxosuncare range exclusively by MyGlamm.POPxo has launched 6 products in its one-of-a-kind revolutionary range of sun care products to protect consumers from sun damage. Protecting skin from UVA and UVB rays is a year-round thing and the sooner one starts adding sunscreen in the routine, the more likely one maintains collagen levels with ageing.
The collection features products not only for the face but also for the body and hair products that make reapplication of sunscreen a lot easier. The dermatologically tested range has a product for every skin type and skin need, to provide ultimate protection from the sun and blue light from our devices, aligning with the campaign promise. The innovative products in the POPxoSuncare range are effective, non-sticky and do not leave a white cast. They have been formulated with high quality ingredients like titanium, Venuceane, Kakadu Plum, Zinc Oxide, providing broad-spectrum protection with at least SPF 30 PA+++.
“Sunscreen is one skincare product which one should never skip! Our launch campaign ‘Ek Do Teen, Apply POPxo Sunscreen’ is the exciting start of a movement to inspire and educate the young generation about the importance of sun care even from a young age. The idea is to make daily application of the sunscreen a fun habit, adopted by millions of users. We also want to impress upon our users the importance of wearing sunscreen everyday – even when they are staying at home as blue-light from our devices is as harmful to our skin as sun exposure.” says Priyanka Gill, Co-Founder, Good Glamm Group and Founder & CEO, POPxo.
The newly launched range includes innovative products like POPxoSelfie-Ready Tinted Sunscreen SPF 50, POPxo H2O Booster Sunscreen Gel SPF 30, POPxo Glow Goals Illuminating Sunscreen SPF 30, POPxo Sun Soother After Sun Lotion, POPxo Sun Glaze Ultra-light Body Oil SPF 30 and POPxo Beach Bum Ultra-Light Sunscreen Spray SPF 50. All the products are Cruelty-free, Alcohol-free and Paraben-free.
POPxoSelfie-Ready Tinted Sunscreen SPF 50 PA+++will give you the best selfiesever (and a great excuse to reapply). Its lightweight mousse formula melts into the skin with zero effort and the primer-like finish reduces shine and smoothes skin, giving you IRL filtered skin in just one step. If you’re a first-timer, it doesn’t get easier or more effective than this. POPxo H2O Booster Sunscreen Gel SPF 30 PA+++ is an endgame for acne prone girls. Ingredients like Kakadu Plum and Hyaluronic Acid put the juice in juicy skin, calm irritation and defend your skin from environmental damage.
POPxo Glow Goals Illuminating Sunscreen SPF 30 PA+++ sunscreen contains 70% more moisture from a cocktail of powerful plant-derived hydrating agents, unique 3D Matrix technology and cocoa seed extract for total #GlowGirl realness. Fine golden pearl dust boosts radiance, gives you an IRL highlight (that looks great under makeup) and sea plankton extract protects from environmental factors. It’s the ultimate BFF for sun-kissed days, so go and get that golden-hour-glow
POPxo Sun Soother After Sun Face & Body Lotion :This healing after-sun lotion is your answer to everyday sun damage – because your skin deserves all the TLC it can get after hours of sunlight. The POPxo Sun Soother After Sun Lotion is the best thing to come home to after a long sunny day spent under blue skies. With skin-loving ingredients like Vitamin E, Ceramides, Coconut Oil, Jojoba Oil and Rosemary Oil, this soothing lotion cools and repairs sunburnt skin, giving back all the moisture, hydration and nourishment it’s lost. Marula Oil leaves your skin feeling restored and silky making this the literal endgame of all sun-soaked days. Zero oil and no greasy finish make this your BFF on days you just can’t resist a long day spent outdoors. It’s time for some fun in the sun!
POPxo Beach Bum Ultra-Light Face & Body Sunscreen Spray SPF 50 PA+++ :If you were looking for a way to make sunscreen a habit – we’ve got you, girl. This SPF 50 PA+++ sunscreen spray is the perfect addition to your skincare fam. And this everyday spray is what’s going to keep your skin looking like #goals! The POPxo Beach Bum Ultra-Light Sunscreen Spray SPF 50, you get to stay protected without doing the work. This face, body and hair spray, is a multi-tasking miracle, making it the real MVP of sun protection. Hyaluronic Acid, Raspberry Seed Oil and Cucumber extract give this formula a whole lotta skin-lovin’. This alcohol-free spray is hydrating and nourishing with an uber-light texture that lets you layer this under or over makeup without worrying about a white cast! It also gets into all those pesky, hard-to-reach spots with zero effort, and is a breeze when it comes to reapplication, making your life easier and your skin SO much better. Break up with grease and make up with your suncare BFF that’ll never leave your side!